Excellent advice and service. Speedy, secure delivery. This new light is being taken to South Africa, for a family member diagnosed with AMD. Over several years, I have already bought 4 Serious Read... Leggi di più
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Scopri cosa dicono le persone
I purchased a standard light for my husband,then I was so impressed with it ,I purchased a light for beside my bedside as I read a lot.My experience with these purchases ,and the way my order and deli... Leggi di più
The package arrived as expected. It was very well packed and presented. We particularly liked the individual draw stringed pouches that added a sense of quality. They are useful. The table lamp... Leggi di più
Our Serious Reader Floor-lamp gave out with one week to go of a 5-year guarantee. We thought we'd maybe get a few moans and grudging assistance but Jade Street in Customer Liaison was an absolute star... Leggi di più
Dettagli dell'azienda
Informazioni su Serious Readers
Scritti dall'azienda
Serious Lights for Serious Readers. Daylight reading lights for people who want to see detail and colour without straining to see.
Reading gets harder in the evening, and most people put that down to their eyes. Often it is the light. An ordinary bulb or LED is built on a blue chip, so it looks white while leaving gaps across the spectrum, and your eyes work to fill them in. You get glare across the room while the small print stays hard work. Daylight has no gaps in it, which is why reading by a window on a clear morning is easy.
What a Serious Light does
Rebuilding daylight indoors is the only thing we have done for forty years. Daylight Wavelength Technology™ reaches 98 per cent colour accuracy across the full spectrum, and an HD Original puts up to 7,200 lux on your page at 50cm, which is about twelve times the light you get from an ordinary 60 watt bulb at the same distance. The beam adjusts from a paperback to a full broadsheet, and the dimmer remembers the setting you read by.
The range
We make floor lamps, table lamps and wall-mounted reading lights, in Black and Heritage White. The HD Pro is the most adjustable, with a flexible arm, a remote handset and a cordless option. The HD Original is the one most people choose. The HD Essential is the simplest mains light we make. The HD Mini and the HD ROAM are cordless and portable, for reading nowhere near a socket. The HD Original and HD Essential are hand-built in Aylesbury, around fifty a day.
What people read by them
Books and newspapers, the crossword, the small print on a medicine bottle, sheet music, a jigsaw spread across the dining table, needlework and sewing, model making, and the paperwork nobody enjoys. Anything where the difference between two colours matters, or where the type is smaller than it used to be printed.
If your eyes need more light than they used to
More than 500 independent opticians recommend our lights, and many owners come to us living with macular degeneration, cataracts or glaucoma. For many people, more light of the right kind makes a page easier to see. A reading light does not treat an eye condition, and we do not suggest otherwise. There is growing evidence on the wider effects of the kind of light you read by, which we set out on our research pages rather than in our selling.
Trying one at home
The HD Pro and HD Original come with up to 90 days to try at home, and the rest of the range with 30. If it is not for you, send it back free, and on the mains floor and table lights we collect from any UK mainland address. The HD Pro, HD Original and HD Essential carry a 5-year warranty, and the HD Mini and HD ROAM carry one year.
Who we are
Serious Readers is the reading light brand of Serious Brands Limited, in Aylesbury, Buckinghamshire. There are over a million Serious Lights in 93 countries, in homes and in places where seeing clearly is the job, including the British Museum, operating theatres and Heathrow. 99% of people who try one keep it for the difference it makes.
Call 0800 032 9366, Monday to Friday, 8.30am to 5.30pm, or email hotline@seriousreaders.com.
Why people choose a Serious Light
Scritti dall'azienda
- A brighter bulb does not do the same job
- An ordinary bulb scores 40 out of 100 on deep red. Ours scores 92, which is why colours and small print look different under it.
- We have made nothing else for forty years
- Alex Pratt built the first one for his mum, whose sight was failing. There are now over a million in 93 countries.
- Up to ninety days to change your mind
- Try it at home and see the difference for yourself. If it is not for you, send it back free.
A guarantee backed by forty years
5-year warranty, 90-day trial
Five years on the HD Pro, HD Original and HD Essential, one year on the cordless lights, and up to 90 days to send one back free.
Informazioni di contatto
15 Faraday Road, HP19 8RY, Aylesbury, Regno Unito
- 0800 028 1890
- hotline@seriousreaders.com
- seriousreaders.com
Try a Serious Light for up to 90 days
4,9
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Works really well using it at night to read in bed. …
Works really well using it at night to read in bed,
7 settembre 2026
This is my second lamp the service was…
This is my second lamp the service was excellent
And l am so pleased with my purchase
As l am a oap living on my own the instructions were very good
I feel that if l ever have any problems with serious readers l feel confident that they would kindly help me
Thank you
16 settembre 2026
I already have a serious readers floor…
I already have a serious readers floor lamp , so I already know how good they are .
I have purchased a lamp to go on my bedside cabinet and it is so good , no eye strain etc . I cannot recommend them highly enough !
The service and lights from serious readers are in my opinion worth it!
16 settembre 2026
Excellent product that does what it says!
All the information on the website is very clear, what arrived at our door just a couple of days after ordering is exactly what we expected and hoped for.
The standard lamp is perfect for my needs since being diagnosed with NAAION, I can adjust the brightness according to my needs and create the right environment for whatever I am doing.
6 settembre 2026
Very trustworthy and excellent product's
This company is superb dealing with any difficulties that may arise with any of their products. I have a floor lamp and a desk lamp.
They are polite, efficient, knowledgeable when they deal with customers. This company restores your faith in today's customer service.
15 settembre 2026
Jade was VERY helpful.
Jade was VERY helpful.
It's a shame they're not open at the weekend, but they're a small company selling a marvellous product.
Graham Preskett.
15 settembre 2026
Good customer service
I spoke to a real person, Andrew, who was pleasant and helpful. He was straightforward and gave me the impresson that I was dealingvwith a company which was pleased to do business and was professional. The delivery was as expected and the light is good. I am very pleased with everything so far and would recommend this company to others.
14 settembre 2026
The light is of excellent qualityt
The light is of excellent quality it also is bang on for usage and in many positions with a dimmer!! This reading light the best in manufacture, well packed and easy to use. Well done to all Many thanks Regards Susan
13 settembre 2026
purchase quick and easy and lamp even…
purchase quick and easy and lamp even better than previous model.
31 agosto 2026
Product excellent delivered on time…
Product excellent delivered on time customer service very good definitely recommend
14 settembre 2026
This is the light I should have bought sooner!
My order arrived quickly and very well packed. The light is ideal for my purposes - I should have got one much sooner. Delighted buyer and happy to recommend Serious Readers.
13 settembre 2026
A good company to deal with
I phoned and ordered spare bulbs. The gentleman I spoke to was particularly courteous and helpful and the goods arrived as expected.
4 settembre 2026
Quality product from a great Company.
I have bought items from this caring company before so knew I would be receiving a quality product, and if there was a problem it would be dealt with swiftly and efficiently. Fortunately, there were no problems with my recently purchased rechargeable table light - I 'm delighted with it.
3 settembre 2026
Risposta di Serious Readers
Hi Julia. Don't you just love it when a plan comes together. Thanks for sharing. Alex (Pratt) Founder
Premium product meets expectations
These are certainly expensive lights to buy, but are certainly worth the premium price in terms of quality - it does do what it says in the ads. The ordering process was easy, the delivery was quick (and even faster than promised) and the quality of the packaging for a delicate product is exceptional. Delighted with my purchase.
7 settembre 2026
Risposta di Serious Readers
Hi Richard. Thanks for sharing. I'm delighted your light makes a big difference. We realise people have a wide choice when looking for a light. We are here for those who want or need the best spectrum they can get in a fitting built for heavy use and the ability to personalise the light pattern to suit their eyes and task. Thanks again. Alex (Pratt) Founder
REAM RESULT
Good product and service but I need something stronger NB have explained this at length on a telephone call previously).
2 settembre 2026
.this lamp has made my reading SO much…
.this lamp has made my reading SO much more enjoyable.my wife likes to use it as well!
8 settembre 2026
Risposta di Serious Readers
Hi Graham. Delighted that it makes a difference for you both. Thanks for sharing. All the best. Alex (Pratt) Founder
Very pleased with the product
Very pleased with the product, the third I have purchased from you. Very securely packaged, with clear instructions for setting up. Easily set up and operated perfectly.
My only negative is not the product. Delivery by DHL was not undertaken by the care the product required. Packaging damaged, thankfully the strength of the packaging protected the product inside.
3 settembre 2026
Risposta di Serious Readers
Glad you like it. Thanks for sharing and for the feedback on DHL. Our experience is that the carriers all let us down too often! Thanks again. Alex (Pratt) Founder
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