The package arrived as expected. It was very well packed and presented. We particularly liked the individual draw stringed pouches that added a sense of quality. They are useful. The table lamp... Leggi di più
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Excellent advice and service. Speedy, secure delivery. This new light is being taken to South Africa, for a family member diagnosed with AMD. Over several years, I have already bought 4 Serious Read... Leggi di più
I purchased a standard light for my husband,then I was so impressed with it ,I purchased a light for beside my bedside as I read a lot.My experience with these purchases ,and the way my order and deli... Leggi di più
Our Serious Reader Floor-lamp gave out with one week to go of a 5-year guarantee. We thought we'd maybe get a few moans and grudging assistance but Jade Street in Customer Liaison was an absolute star... Leggi di più
Dettagli dell'azienda
Informazioni su Serious Readers
Scritti dall'azienda
Serious Lights for Serious Readers. Daylight reading lights for people who want to see detail and colour without straining to see.
Reading gets harder in the evening, and most people put that down to their eyes. Often it is the light. An ordinary bulb or LED is built on a blue chip, so it looks white while leaving gaps across the spectrum, and your eyes work to fill them in. You get glare across the room while the small print stays hard work. Daylight has no gaps in it, which is why reading by a window on a clear morning is easy.
What a Serious Light does
Rebuilding daylight indoors is the only thing we have done for forty years. Daylight Wavelength Technology™ reaches 98 per cent colour accuracy across the full spectrum, and an HD Original puts up to 7,200 lux on your page at 50cm, which is about twelve times the light you get from an ordinary 60 watt bulb at the same distance. The beam adjusts from a paperback to a full broadsheet, and the dimmer remembers the setting you read by.
The range
We make floor lamps, table lamps and wall-mounted reading lights, in Black and Heritage White. The HD Pro is the most adjustable, with a flexible arm, a remote handset and a cordless option. The HD Original is the one most people choose. The HD Essential is the simplest mains light we make. The HD Mini and the HD ROAM are cordless and portable, for reading nowhere near a socket. The HD Original and HD Essential are hand-built in Aylesbury, around fifty a day.
What people read by them
Books and newspapers, the crossword, the small print on a medicine bottle, sheet music, a jigsaw spread across the dining table, needlework and sewing, model making, and the paperwork nobody enjoys. Anything where the difference between two colours matters, or where the type is smaller than it used to be printed.
If your eyes need more light than they used to
More than 500 independent opticians recommend our lights, and many owners come to us living with macular degeneration, cataracts or glaucoma. For many people, more light of the right kind makes a page easier to see. A reading light does not treat an eye condition, and we do not suggest otherwise. There is growing evidence on the wider effects of the kind of light you read by, which we set out on our research pages rather than in our selling.
Trying one at home
The HD Pro and HD Original come with up to 90 days to try at home, and the rest of the range with 30. If it is not for you, send it back free, and on the mains floor and table lights we collect from any UK mainland address. The HD Pro, HD Original and HD Essential carry a 5-year warranty, and the HD Mini and HD ROAM carry one year.
Who we are
Serious Readers is the reading light brand of Serious Brands Limited, in Aylesbury, Buckinghamshire. There are over a million Serious Lights in 93 countries, in homes and in places where seeing clearly is the job, including the British Museum, operating theatres and Heathrow. 99% of people who try one keep it for the difference it makes.
Call 0800 032 9366, Monday to Friday, 8.30am to 5.30pm, or email hotline@seriousreaders.com.
Why people choose a Serious Light
Scritti dall'azienda
- A brighter bulb does not do the same job
- An ordinary bulb scores 40 out of 100 on deep red. Ours scores 92, which is why colours and small print look different under it.
- We have made nothing else for forty years
- Alex Pratt built the first one for his mum, whose sight was failing. There are now over a million in 93 countries.
- Up to ninety days to change your mind
- Try it at home and see the difference for yourself. If it is not for you, send it back free.
A guarantee backed by forty years
5-year warranty, 90-day trial
Five years on the HD Pro, HD Original and HD Essential, one year on the cordless lights, and up to 90 days to send one back free.
Informazioni di contatto
15 Faraday Road, HP19 8RY, Aylesbury, Regno Unito
- 0800 028 1890
- hotline@seriousreaders.com
- seriousreaders.com
Try a Serious Light for up to 90 days
4,9
Eccellente
561 recensioni
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A first class company
I purchased a standard light for my husband,then I was so impressed with it ,I purchased a light for beside my bedside as I read a lot.My experience with these purchases ,and the way my order and delivery was processed was impressive. Andrew who took both my orders over the phone was very helpful and nice to deal with.He was able to offer advice and what to expect delivery and time wise.much better than dealing with AI or online. A first class company selling first class items,with helpful and informative staff.
25 settembre 2026
Attentive and personalised customer…
Attentive and personalised customer service is something I have associated with Serious Readers since my first purchase and nothing has changed. Full marks on this and the excellent products that you sell.
25 settembre 2026
Excellent advice and service
Excellent advice and service. Speedy, secure delivery.
This new light is being taken to South Africa, for a family member diagnosed with AMD.
Over several years, I have already bought 4 Serious Reader lights. 2 donated to friends and have 2 myself. They are wonderful(an issue with one was speedily dealt with at no charge to me) This is a very special company. Thank you.
16 settembre 2026
Very good product
Very good product, rapid delivery, the best packaging I have ever seen so the product was extremely well protected
26 settembre 2026
Making light of buying a floor lamp online
Excellent service all round. The website was easy to navigate. There were useful and timely updates by email from both the seller and the carrier (DHL). The floor lamp was delivered within a couple of days. It was well packaged and in use in minutes. No assembly required. Reading is much easier now.
25 settembre 2026
Good helpful advice on the phone but delivery problem
Good helpful advice on the phone.
Speedy delivery but large box with expensive floor light left, while I was out, on the doorstep in clear view/reach of the street
17 settembre 2026
The lamp is fabulous
The lamp is fabulous, I can see to crochet dark colours once more. It has a stable base and is easy to position the lamp.
Customer Service were so helpful, acting on my issue within minutes of me emailing. Highly recommended.
22 settembre 2026
Light arrived very quickly,no need for…
Light arrived very quickly,no need for any assembly.
Very happy with the product
22 settembre 2026
I already have a Serious reader table…
I already have a Serious reader table lamp which I use to read in bed, I am very happy with it so decided to order another for my study. Customer service was very prompt to answer my pre order query, delivery was very swift.
My one complaint is that there base is not truly flat and so wobbles slightly when touched.
23 settembre 2026
Everything went very well
Everything went very well, despite some vagueness on our part.
25 settembre 2026
The package arrived as expected.
The package arrived as expected.
It was very well packed and presented.
We particularly liked the individual draw stringed pouches that added a sense of quality.
They are useful.
The table lamp is stylish and works as advertised.
The 4 hr battery life is more than sufficient but can be used as a corded unit - a win win.
The light quality is comparable with the Alice units we’ve had for a few years.
25 settembre 2026
Excellent Experience.
It was excellent being able to ring up and speak to real person immediately. Customer service is exemplary with good advice and help. Delivery of the impressively well-packed parcel was swift and efficient.
And the lamp itself is brilliant in oh so many ways!
25 settembre 2026
Good communications
Good communications, prompt delivery, and a very good well-made product.
25 settembre 2026
Your eyes deserve these lights
Beautiful lights, just where you want them, and kind to the eyes. Floor, table, or cordless, all offer variable light levels that are easy to adjust and focus where needed. Packaging and delivery are excellent, and service is friendly and helpful.
25 settembre 2026
Well made
The floor standing lamp arrived in a beautfully packed environmentally sound multi cardboard boxed transit case.
The lamp was a sustantially built item whicj stood perfectly perpendicularly on its heavy base, with a "swan neck" of similar high quality.
Afjustment of the lamp head was easy and the qualty and controlabilty of the light made reading and close work a pleasure.
15 settembre 2026
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