Lookers - BMW South Staffordshire Recensioni 230

TrustScore 4.5 su 5

4,5

Radford Rd, Lichfield Road, ST17 4PQ Stafford, Stafford, GB


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Valutata 1 stelle su 5

Lookers Stafford Service department were initially really helpful. It's a shame that the service department have completely negated my initial opinion by not replying to my email enquiries regar... Leggi di più

L'azienda ha risposto

Valutata 5 stelle su 5

MOT'd my BMW when the Lookers BMW ramp was broken. First time visiting and staff were very friendly and efficient. Great service many thanks

L'azienda ha risposto

Valutata 5 stelle su 5

Amazing experience from start to finish. Was greeted by the lovely Katie on the service desk who was both welcoming and informative, even came out to assist me with my little boy changing ov... Leggi di più

L'azienda ha risposto

Valutata 5 stelle su 5

So we recently purchased a new bmw x1 from these!! Very very happy with the service!! We were assisted by Sharlene on sales and also Ed I’ve got to say they were amazing very helpful very professiona... Leggi di più

L'azienda ha risposto


Dettagli dell'azienda

  1. Rivenditore di veicoli a motore
  2. Rivenditore di auto
  3. Riparazione e manutenzione auto
  4. Concessionario di camion
  5. Rivenditore di auto usate
  6. Rivenditore di camion usati

Scritti dall'azienda

We stock a wide range of new, nearly new and approved used BMW vehicles from our dealerships in Stafford and Stoke on Trent. Our team are as passionate about BMW's as our customers so you can be confident that you are dealing with knowledgeable and passionate BMW advocates. Contact us today to view our award-winning range of BMW models and the diverse services we provide. Browse our website for more information or telephone us on: Knights BMW South Staffordshire 0344 211 8860 Knights BMW South Staffordshire is a trading name of Lookers Motor Group Limited.

Scritti dall'azienda

The success of The Lookers Group has always relied on the satisfaction of our customers and this continues to be the driving force behind our business today.
Lookers is one of the UK’s most established automotive retailers which has been operating for over 100 years. We are proud to represent more than 30 leading car manufacturers, offering our customers a wide variety of new, nearly new and used cars and vans. Our dealerships are located throughout the UK and Ireland.

Informazioni di contatto

  • Radford Rd, Lichfield Road, ST17 4PQ, Stafford, Stafford, Regno Unito

  • 01785 246999

4,5

Eccellente

TrustScore 4.5 su 5

230 recensioni

5 stelle
4 stelle
3 stelle
2 stelle
1 stella

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Valutata 5 stelle su 5

Friendly and efficient

MOT'd my BMW when the Lookers BMW ramp was broken. First time visiting and staff were very friendly and efficient. Great service many thanks

13 febbraio 2026
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Risposta di Lookers - BMW South Staffordshire

Hi Rose, We're happy to hear that your MOT experience was positive, especially given the circumstances. We appreciate your kind words regarding our team's efficiency and friendliness.
Thank you, Lookers Motor Group

Valutata 1 stelle su 5

Lookers Stafford Service department…

Lookers Stafford Service department were initially really helpful.
It's a shame that the service department have completely negated my initial opinion by not replying to my email enquiries regarding the action that they took.

Even the complaints department who thank people on here for their feedback haven't been bothered to read their emails.

I won't be going back.
You can make your own minds up.

2 febbraio 2026
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Risposta di Lookers - BMW South Staffordshire

We sincerely apologise to hear that you are unhappy and that we have not met your expectations - this is not the experience that we want for any of our customers.
Please be assured that we take all feedback seriously, and your comments are important to us. 

We are committed to improving our processes. If you would like to share more details and raise a complaint, you can do so by visiting our website - https://www.lookers.co.uk/complaints. You will see here there is a link to an online form which you may wish to complete. This page will also provide information on how you can raise different types of complaints and how we will manage them. 
Thank you, *Lookers Motor Group*

Valutata 5 stelle su 5

So we recently purchased a new bmw x1…

So we recently purchased a new bmw x1 from these!! Very very happy with the service!! We were assisted by Sharlene on sales and also Ed I’ve got to say they were amazing very helpful very professional and nothing was too much trouble!! We definitely will be purchasing from these guys again!
Many thanks again mr messham

3 gennaio 2026
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Risposta di Lookers - BMW South Staffordshire

We appreciate you sharing your positive experience. We're happy to hear that our team was so helpful and professional. We look forward to assisting you again in the future!

Valutata 1 stelle su 5

Everything I complained on the…very poor Customer Services

Everything I complained on the 28thOctober have chased 6 times and sent 6 emails still no contact absolutely disgraceful
After putting this review I was hopeful of a call to explain in more detail NOTHING
Another few days have passed still nothing disgraceful! Will keep posting until somebody contacts me to discuss. Further time has passed and still no contact absolutely disgraceful. A further week has passed and still no contact it’s now 2 months ago I complained!

28 ottobre 2025
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Risposta di Lookers - BMW South Staffordshire

Hi Steve, We appreciate your honest review. We set a high standard for ourselves, so we are disappointed to hear that your experience with us was not a positive one. We're disappointed to hear of the negative experience you had at our location. To allow us to improve our processes and the service we provide to our customers, we would please ask that you provide more details of your experience with Lookers to our customer service and complaint resolution team at vehiclecomplaints@Lookers.co.uk, who will be happy to investigate your concerns and have the opportunity to make things right for you. Thank you for taking the time to get in contact with us.
Kind regards
Lookers Customer Service & Resolution Team

Valutata 1 stelle su 5

Avoid this dealership!

Be careful they will try to keep your money! I had a deeply frustrating experience with BMW Stafford. My purchase didn’t go ahead, yet they have held onto my £500 deposit for over a month now. The lack of communication from the team, Toby and Georgia, who were handling my sale, has been extremely poor.

I now had to raise a dispute with my bank just to try and get my own deposit back. The bank confirmed no refund was received despite the dealership claiming they have issued a refund. Based on my experience, I would strongly advise others to avoid this stealership! It’s a complete waste of my time having to file a dispute and not a single apology!

17 novembre 2025
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Risposta di Lookers - BMW South Staffordshire

Hi Safeer, We appreciate your honest review. We set a high standard for ourselves, so we are disappointed to hear that your experience with us was not a positive one. We're disappointed to hear of the negative experience you had at our location. To allow us to improve our processes and the service we provide to our customers, we would please ask that you provide more details of your experience with Lookers to our customer service and complaint resolution team at vehiclecomplaints@Lookers.co.uk, who will be happy to investigate your concerns and have the opportunity to make things right for you. Thank you for taking the time to get in contact with us.
Kind regards
Lookers Customer Service & Resolution Team

Valutata 1 stelle su 5

Bought two new BMWs from Lookers…

Bought two new BMWs from Lookers Stafford and both were registered to the wrong addresses. Despite months of emails, the dealership never fixed the errors. Because of this, important DVLA and penalty notices went to strangers, and I only received them after they’d escalated to £108.50 per Dartford crossing and a £240 charge certificate.

I’ve now had to pay nearly £500 in avoidable fines purely due to Lookers’ administrative failures and lack of response. Really disappointing service — buyers should double-check everything, because the dealership certainly didn’t.

8 settembre 2025
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Risposta di Lookers - BMW South Staffordshire

Hi KB, We would like to thank you for taking the time to leave this review. Your support to Lookers is much appreciated
Kind regards
Lookers Customer Service & Resolution Team

Valutata 1 stelle su 5

Absolutely appalling customer service…

Absolutely appalling customer service experience. Have contacted Lookers Stafford 4 times in the past week asking to speak to a technician as my vehicle is going in next week for a recall and I wanted them to give an opinion on another issue prior to it going in. Each time got promised
someone would call back but a week later after several prompts and one staff member even emailing the service manager requesting a response. Still to no avail. So so poor !
Since this review i have forwarded my complaint with full details to BMW UK. They in turn have sent this through to Lookers Stafford. I can only assume that the reply from Lookers below has been sent through without them seeing the complaint. Hopefully they will catch up soon but I very much doubt it given my experience thus far!

14 novembre 2025
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Risposta di Lookers - BMW South Staffordshire

To allow us to improve our processes and the service we provide to our customers, we would please ask that you provide more details of your experience with Lookers to our customer service and complaint resolution team at vehiclecomplaints@Lookers.co.uk, who will be happy to investigate your concerns and have the opportunity to make things right for you.

Valutata 1 stelle su 5

★☆☆☆☆ Extremely Disappointing…

★☆☆☆☆ Extremely Disappointing Experience

My experience with Lookers BMW Stafford has been shocking from start to finish. It took eight phone calls just to place a deposit because the team repeatedly pushed BMW finance on us despite us having our own loan. We were also misled about the warranty; we were told it would be BMW but it turned out to be an RAC warranty that wasn’t even valid for the vehicle’s age.

When we collected the car, it was raining heavily and no effort was made to let us inspect it properly. Once the weather cleared, we discovered extensive poor paint repairs, overspray, and obvious attempts to hide damage—including key marks down both sides. This was never disclosed, and the car condition was completely misrepresented.

Communication has been terrible throughout, and since raising these issues, we have been ignored by the dealership. Overall, the service, transparency, and professionalism have been appalling. I would not recommend Lookers BMW Stafford to anyone.

14 novembre 2025
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Risposta di Lookers - BMW South Staffordshire

Hi TT,
We appreciate your honest review. We set a high standard for ourselves, so we are disappointed to hear that your experience with us was not a positive one. We're disappointed to hear of the negative experience you had at our location. To allow us to improve our processes and the service we provide to our customers, we would please ask that you provide more details of your experience with Lookers to our customer service and complaint resolution team at vehiclecomplaints@Lookers.co.uk, who will be happy to investigate your concerns and have the opportunity to make things right for you. Thank you for taking the time to get in contact with us.
Kind regards
Lookers Customer Service & Resolution Team

Valutata 5 stelle su 5

Great service

Great service, not pushy. We were given lots of information and they were very happy to answer all our questions

15 novembre 2025
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Risposta di Lookers - BMW South Staffordshire

We appreciate you taking the time to leave us this review. We're happy to hear that you received great, informative service without feeling pressured.
Kind regards
Lookers Customer Service & Resolution Team

Valutata 1 stelle su 5

15 Nov (Day 53) Buy elsewhere avoid a…

15 Nov (Day 53) Buy elsewhere avoid a financially painful and stressful experience with the Lookers Group, who do not comply with the Consumer Rights Act 2015 core principles of 3 R’s (repair, replace, refund) however Lookers Stafford interpret the CRA to mean 3 D’s (deny, delay, discount).
Spent on a £54k approved used vehicle, within days reported a significant safety defect causing steering and drivetrain issues/ unsatisfactory quality. One failed repair and 41 days later Lookers Group offer to repurchase at 8.7% less than paid, without an acknowledgement of £2k spend on hire car costs etc. spent to keep me on the road, stating with a straight face this is a fair deal!!!
If you have had similar experience or issues with any of the companies in the Lookers Group or their parent company Global Auto Holdings, get in touch

15 novembre 2025
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Risposta di Lookers - BMW South Staffordshire

Hi, we appreciate your honest review. We set a high standard for ourselves, so we are disappointed to hear that your experience with us was not a positive one. We would like the opportunity to address your concerns. Please reach out to us directly at 0161 291 0043 when you have a chance. Thank you, and we look forward to hearing from you. - Lookers customer service & resolution team

Valutata 5 stelle su 5

Brilliant service from Katie in the…

Brilliant service from Katie in the Stafford branch. She contacted me throughout my repairs and contacted complaints for me. Above and beyond.

7 novembre 2025
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Risposta di Lookers - BMW South Staffordshire

Hi Katie, We're happy to hear that you received brilliant service at our Stafford branch! We appreciate you acknowledging the support provided during your repairs. Thank you.
Kind regards
Lookers Customer Service & Resolution Team

Valutata 5 stelle su 5

Suraj was really helpful and efficient…

Suraj was really helpful and efficient in getting me into a new car, very quick process as always.

3 novembre 2025
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Risposta di Lookers - BMW South Staffordshire

Nick, we are glad we could help! If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!

- Lookers customer service & resolution team

Valutata 5 stelle su 5

Professional Service

Professional, courteous, helpful friendly and informative throughout. From booking to welcome to completing the work.

31 ottobre 2025
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Risposta di Lookers - BMW South Staffordshire

Thomas, we strive for 100% satisfaction, and it is great to see you had such a positive experience at Lookers Head Office. If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day!

- Lookers customer service & resolution team

Valutata 5 stelle su 5

Professional from start to finish even…

Professional from start to finish even when the original salesperson left, Beatrice raised the bar for customer experience. Always kept updated and no surprises. Would highly recommend Beatrice if you’re looking for a new mini.

31 ottobre 2025
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Risposta di Lookers - BMW South Staffordshire

Alex, we strive for 100% satisfaction, and it is great to see you had such a positive experience at Lookers Head Office. Thanks for the recommendation, and have an amazing day!

- Lookers customer service & resolution team

Valutata 5 stelle su 5

Customer service was fantastic

The members of staff you talk and deal with are all fantastic and the work that has been carried out was done to a great standard

27 ottobre 2025
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Risposta di Lookers - BMW South Staffordshire

Hi Christopher, we are very happy to have provided you with such a positive experience! Please don't hesitate to reach out if there's anything additional we can do for you.

Lookers customer service & resolution team

Valutata 5 stelle su 5

Excellent service at Lookers

Excellent service at Lookers. Efficient in sorting a test drive and once I’d purchased my mini, the great service continued until I collected the vehicle. Friendly and professional dealership.

21 ottobre 2025
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Risposta di Lookers - BMW South Staffordshire

Hi Julie, thank you for your kind review; we are happy to pass along your comments to the team here at Lookers Head Office! Thank you again, and have a fantastic day! - Lookers customer service & resolution team

Valutata 5 stelle su 5

First class customer service from start…

First class customer service from start to finish, what a difference it is buying a vehicle from a BMW showroom. Big shout out to Sharleen who looked after us, professional throughout, no pressure selling just good advice about the services and product offers they have. All went to plan with our purchase, the car was prepped to a high standard, would definitely recommend and if you call to view a car, ask for Sharleen she will look after you.

24 ottobre 2025
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Risposta di Lookers - BMW South Staffordshire

Hi Anthony, thank you for your kind review; we are happy to pass along your comments to the team here at Lookers Head Office! Thanks again for the recommendation, and have an amazing day! - Lookers customer service & resolution team

Valutata 5 stelle su 5

Excellent service

24 ottobre 2025
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Risposta di Lookers - BMW South Staffordshire

Hi John, We would like to thank you for taking the time to leave this review. Your support to Lookers is much appreciated
Kind regards
Lookers Customer Service & Resolution Team

Valutata 5 stelle su 5

My experience was straight forward and…

My experience was straight forward and easy to manage. Staff are always helpful and a pleasure to meet. Keep my informed during the process.

21 ottobre 2025
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Risposta di Lookers - BMW South Staffordshire

Hi Jo, We appreciate you taking the time to leave us this review. We're happy to hear that your experience was straightforward and that our staff were helpful and kept you informed.
Kind regards
Lookers Customer Service & Resolution Team

Valutata 5 stelle su 5

Brilliant service as normal

Brilliant service as normal

17 ottobre 2025
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Risposta di Lookers - BMW South Staffordshire

Hello, we appreciate you taking the time to leave us this feedback. If you ever need anything else from us, please feel free to give us a call or stop by. Have an awesome day! - Lookers customer service & resolution team.

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