Woifranchise Recensioni 71

A lot of the positive reviews on here are fake.

They were not supportive at all. They sent a bunch modules to me, and left me to it. Only when I became overwhelmed and annoyed with them, that they told me which ones to focus on. That wasn't much better either. I had to request communication for someone to call, even then, they just give vague advise. Felt like they didn't know what they were doing, that selling the fake franchise was their business model. Their focus was making money from selling franchises that don't work.

Lucky I didn't leave my main job for it.

That was made clear to me when I took on the franchise. I found it easy to follow, the training modules were clear, and Jacquie, and the team were excellent and always willing to guide me through the entire process.

A worthwhile opportunity.

While I was on maternity leave, I was looking for something I could do from home to earn some extra income while still being there for my baby. I wanted a flexible business that would fit around family life and allow me to work during nap times and in my spare moments.

I came across this business opportunity, and what made it easy to join was that everything was already set up and ready to go. It ticked all my boxes: low start-up cost, a fixed monthly fee, and a ready-to-run online business.
I was impressed with the training and online learning materials. The support team has always been available to help with technical questions, and they provide useful email templates, tips, and advice to help you get started and grow.

I am very satisfied with my experience and would highly recommend it to anyone looking for a genuine business opportunity. With the website, training, and support already in place, you have everything you need—the rest depends on your own effort and commitment to building your financial future.

A simple online business, easy to follow and just what i needed. The weekly ads are bringing in weekly income and is great to see the results building over time. Highly recommended.

I was looking for a flexible remote business I could run while traveling, and WOI Franchise turned out to be exactly what I needed. As a young woman wanting more freedom and independence, I liked that everything is online, the startup cost is affordable, and they provide training, email templates, and support to help you get started.

Before joining, I read both the good and bad reviews. Honestly, I think some people expect a business to succeed automatically without putting in the effort. Like any business, you still need to work at it and stay motivated. The company gives you the tools, systems, and guidance, but they can’t build the business for you.

What I like most is that the concept is modern and relevant because every business today needs online visibility and local digital promotion. The opportunity is there if you’re willing to learn and put the work in. For me, it’s been a great way to build something flexible and location-independent while continuing to travel.

I spent 5 months in this franchise in the Medway area, and my experience was terrible. I was unable to recover my investment. This franchise is ideal for someone who already knows how to do B2B cold sales, not for just anyone.
Without knowing how to do cold sales or having the personality and vocation for this kind of work, I joined because of the 50-50 system. Unfortunately, I was unable to find a salesperson. Apparently, salespeople who specialize in this type of sales do not trust this company; they do not see selling low-cost advertising spots in a directory as a good business opportunity, and honestly, I don’t blame them.
To be honest, the company’s website looks outdated and old-fashioned. Also, why would a business pay for advertising in a city directory when they can promote themselves on Google Maps for free?
The support they provide is poor. It is the kind of support whose only objective is to turn you into a B2B salesperson, when in reality, this type of sales requires specific training and a certain personality.
When I was trying to exist 2 months ago, they offered me a sales girl who, to me, was a scam to keep me paying a little longer the monthly fees. Supposedly, according to them, this girl had a lot of sales experience and had helped other directories to succeed. However, with me, in over a month, she didn't even bother to register on the CRM.
When you want to leave, they offer you the option to rent out or sell the business, but clearly, neither option is easy, and both take a long time. Meanwhile, you still have to pay $150 every month.
So overall, this is a bad business unless you already have experience with cold sales or you are lucky enough to find a sales agent. This is definitely not a business for everyone.

I had been saving to start my own online business, but with a young family I needed something flexible that would fit around family life. I looked at several franchise opportunities, and What’s On In ticked all the right boxes for me.

Before joining, I spoke with a few existing franchisees and hearing about their experiences gave me the confidence to get started. I started with a postcode area and have been following the system, using the email templates, and getting support from Colin, the franchise trainer, along with Jacquie and the team.

I’ve been really impressed with how supportive and professional everyone has been. The training and tools are there to help you succeed, but like any business you still need to put the effort in.

The extra income has made a real difference for my family, and I’d definitely recommend this franchise to anyone looking for a flexible online business opportunity.

First of all this is not me calling out What’s On In because I didn’t succeed. It never started.

I’d looked at this business a few times and was keen to start but didn’t have the funds to buy a master franchise.

I recently gained funding (cash flow not credit) of £7500 which would be ample to hit the ground running.

Yesterday I agreed to enter into an agreement for a master franchise costing £1695. Stephen told me that there were only 5 postcodes left and would email me a list of postcodes. He sent the following list ‘HX BB ???????’ literally. My scepticism was aroused so I contacted the compliance officer for a list which was the same as above.

The website states that a master franchise has 5 postcodes left code areas but I was told that the other 3 would come later. I hadn’t been given any choices, no official paperwork, written agreement, just £1695 lighter.

I have since found out that one of the postcodes I would have been keen to acquire is actually available.

I would not trust this franchise at all. The sales process resembles that of a used car salesman, get in now or you’ll miss out.

He seems to just want the money and the monthly management fees. The initial onboarding was an email informing me that 2 postcodes had been chosen. I was never given a list to choose from. On the company website there is no indication of the postcodes either available or already taken (no transparency). Who’s to say any of them are taken, who knows. And as I’ve found from earlier reviews, you are not allowed to communicate with other franchises (transparency) and on paying the fees there is no written agreement, most professional franchises have a written agreement to protect both parties and spell out any legal contractual stuff. None of this, just an email stating welcome on board.

The only good part is I’ve got my money back.

Stay away if you ask me. I won’t be sending any further just read all the other reviews and trust your gut. If I can’t speak to other franchise, how do you know they exist. Most franchises offer testimonials of other franchises and allow you to contact them.

I was looking for an online business I could run from home after dealing with health issues that meant I couldn’t return to work. That’s when I came across the WOI Franchise — and I got started straight away.
From the very beginning, everything felt structured and straightforward to understand. The start-up cost is low, everything is clearly laid out, and there’s no pressure on when you work or how much time you commit, which suited my situation perfectly.
The support has been excellent. I receive regular training emails, have access to clear online training modules, and have had Zoom sessions with a lovely trainer who is always there if I need help. The technical support team is also fantastic — always responsive and often going above and beyond what I ask for.
At the start, I needed more guidance (as anyone would when learning something new), and I never felt alone. There were ready-made email templates, calling scripts, and social media guides to help me take those first steps with confidence.
That said, it’s important to understand that while everything is prepared for you, you still need to take action. This is a real business — you need to be consistent, disciplined, and proactive. If you put the effort in, the system is there to support you and help you succeed.
Overall, it’s been a very good experience, and I’m glad I took the step to get started.

Becoming a WOI Franchisee has been a really enjoyable experience.
One of the best things is that you start with a ready-to-go website, complete with the tools you need to begin building your local online business. It makes getting started much easier, especially if you’re new to running an online business.

The training materials are clear and helpful, and the Zoom training sessions with a lovely member of the team make everything easy to understand.

Another big plus is the technical support. Whenever I had questions or needed help, the team was quick to respond and always very helpful in guiding me through any issues.

The franchise is also very affordable, which makes starting your own business much more accessible. As long as you follow the steps provided and stay consistent, it’s actually great fun connecting with local businesses and seeing everything grow.

Treat it as a business and not a side hustle. It’s a flexible and interesting business, supported by a friendly and helpful team

What really drew me to this franchise was how straightforward and affordable it is. The entry cost is realistic, so getting started didn’t feel stressful — it just felt like a smart, practical way to run my own business.
From the very beginning, the support has been excellent. I could ask questions whenever I needed, and the answers were always clear, patient, and helpful. It never felt like I was just another number — there’s a real person guiding you along the way.
I’ve also been impressed with how flexible the website is. I can upload local events, add articles, and keep everything up to date for my area. Watching the site grow and reflect my community has been really rewarding — it feels like something I’m actively building, not just managing.
Reaching out to local businesses has been easier than I expected. The template emails gave me a great starting point and really helped me feel confident when making initial contact. Over time, I’ve adapted them to sound more like me, which makes conversations feel natural and genuine. I’ve noticed that the more consistent I am — following up, keeping in touch, and showing the value of advertising on the site — the better the results. It’s rewarding to see my efforts make a real difference in connecting with local businesses.
This isn’t a “set and forget” business — it takes regular attention — but because the costs are manageable and support is always there, I’ve been able to grow it steadily and confidently.
Looking back, I’m really happy I joined. It’s practical, hands-on, and genuinely rewarding to see your work make a difference in your local community.

What's on in is a con and should be prevented from being a franchise
This review is based entirely on my personal experience as a franchisee, and I am posting it publicly because I believe potential investors deserve full transparency.

Serious Concerns From Day One

I joined this franchise expecting genuine training, support and a workable business system. What I actually received was extremely concerning.

Training That Barely Exists

Training consists of one short weekly email with very basic advice like "post in Facebook groups". That is genuinely the extent of the training you get.
There are no webinars, no workshops, no business resources, no strategic guidance and no community support of any kind.
There is absolutely nothing that resembles a proper franchise training program.

Support Is Only Technical - And Nothing More

Support only deals with technical errors. For example, if they upload a photo that is supposedly from your territory but it turns out to be from another country, you have to email them to remove it. That is the only type of support that exists.
There is no mentoring, no planning, no brainstorming and no actual business support. The support email is faceless, nameless and gives no proactive help at all.

You Are Blocked From Contacting Other Franchisees

This was one of the biggest red flags in my experience.
You are not allowed to know who the other franchisees are.
You are not allowed to know which territories are active.
You are told this is to prevent franchisees from finding each other.
I was informed that I could only contact one person, who also happens to be one of their trainers.
In any credible franchise, collaboration is encouraged. Here, it is completely shut down. This isolation felt extremely suspicious.

Paid Advertising Service That Promised Results But Delivered Nothing

They sell an additional service costing hundreds of pounds and claim their sales team will secure advertisers for your area and that you will make your money back. In my experience, this did not happen.
Months and months later, not a single advertiser was delivered, not even at the lowest price point.
I repeatedly requested updates and heard nothing back.
Despite the complete lack of results, they continued taking the monthly franchise fee and the extra money for the sales service.

Even Independent Salespeople Say There Is Nothing To Sell

When I attempted to hire my own salesperson, they declined because the platform has no story, no statistics, nothing measurable and nothing compelling for advertisers.
If professional salespeople cannot sell space on the site, how are franchisees expected to?

The Website Is Outdated And Unattractive

The website is slow, outdated and looks unprofessional. Businesses showed no interest because there is nothing unique or useful being offered. There is no value proposition that would justify advertising with the platform.

Legal And Financial Concerns

Based on my experience, the following issues raise serious questions:

Services sold as part of the franchise package are not delivered

The additional paid sales service does not produce the results that are promised

Franchisees are deliberately prevented from contacting each other

No training, mentoring or meaningful support is provided

Support exists only for small technical errors

Extra fees are collected without any visible return
These patterns could indicate misrepresentation or failure to deliver contracted services. Potential franchisees should seek independent legal advice before investing any money.

Conclusion

In my experience, this franchise does not deliver value and presents multiple red flags that cannot be ignored. I have written this review because I want a response, and I believe prospective franchisees deserve to hear experiences like mine before making a financial commitment. And if you have already parted with money for this franchise, good luck getting your money back. They will literally go dark.

If the company disagrees with anything stated here, I welcome their public reply and clarification.

I’m really pleased I joined WOI Franchise. The start-up cost was low, the training was clear and easy to follow, and the support team have been fantastic - especially helping me with my email marketing. By focusing on email outreach, I was able to achieve ROI within just two months. Highly recommended for anyone looking for a simple, well-supported business. It is online and very flexible.

I joined the franchise when redundancy started looming at my long-term job, and I needed something that could replace my full-time income without turning my life upside down.
I wanted something online, flexible, scalable, and most importantly- affordable, so I could build a stable income without completely changing my lifestyle.
After 7–8 months of searching, I came across the WOI Franchise, and honestly, it felt like a breath of fresh air. It ticked every single box I had. Since joining, things have gone better than I expected. The onboarding was simple, the training is easy to follow and useful, and the support team has been fantastic-friendly, quick to respond, and genuinely supportive.
Overall, I’m really happy I made the move. It’s given me confidence, stability, and something I can grow at my own pace. I’d definitely recommend this franchise to anyone looking for a realistic and affordable way to build an online income.

Simple and very effective ⭐⭐⭐⭐⭐
I’ve been making steady progress over the last three months and now fully grasp the proven system they’ve created. This is the second franchise I’ve joined, and I have to compliment the WOI team on their backend training and support — everything is clear, concise, and easy to follow.
The support team are, without doubt, at the top of their game 24/7. I’ve seen some of the bad reviews and honestly ask myself — how can a global franchise that’s been operating for seven years, while keeping such a low-cost start for a franchise at this scale, be a SCAM? I really can’t imagine what kind of scam this could be when you pay a fixed, low entry fee that’s affordable for anyone (they even offer discounts!), plus a fixed monthly fee. You get online support, training modules, regular training emails, and live Zoom sessions — everything you need to succeed.
This franchise ticks all the right boxes: home-based, growing market, online, excellent ROI, and a true turnkey system. I’ve taken on two areas and will be stepping up to a third soon.
I have no complaints — if you’re seriously looking for an additional income, you’ll find this very rewarding.
Thank you, Team WOI!

I took on the franchise with help from my sister to help cover household bills. What began as a part-time venture quickly grew into a full-time opportunity, and I’ve genuinely enjoyed both the work-from-home lifestyle and the income potential.
I chose the Fast Track package, which saved me money and helped me get started quickly. The return on investment is clear and achievable- you just need to put in the effort. I focused on telesales, email marketing, and offered discounts to local businesses, along with free event listings and free spots for charities. These approaches were very well received and helped me build strong local connections.
The support team and detailed training emails are excellent and kept me on track throughout. Even if you think you already know what to do, there’s a lot to learn from the training materials provided. I have opted also for zoom training, which is very helpful and full with these a-ha moments.
The company has been franchising for over seven years and clearly knows what it’s doing. There are plenty of satisfied franchisees (and of course, as with anything, a few who like to complain). Overall, it’s a solid and rewarding business model for anyone looking to be part of the growing online advertising market.

I unfortunately fell for this so called Franchise. After months of no income from this, I started to ask questions! Show me one of your other franchises websites that are doing well? No reply.
Please check for yourself guys, search for ANY WHATS ON IN website, you will see the few tradesman entries, a few random businesses, which are put on by these scammers.
Do you notice all the 5 star reviews, never mention their WOI website? Show us how well it is performing! No, because it isn't.

They have no business model, no proof to show that anyone has made money from it.
All there advice is, make plenty calls. Keep phoning businesses!! (Cold calling) and send emails. That is it. That is their businesses model, and still no proof of anyone making a success of it.
Fortunately I reported these scammers and managed to get all my money back. I bet Steve had to cut back on a few of his holidays, and Sue in collections cried a little.
Avoid these people.

I was made redundant 7 months ago and came across this franchise through an online platform. At 58, I'm not particularly tech-savvy and was initially concerned, but I was reassured that this wouldn’t be an issue — and it truly hasn’t been. The onboarding and training process was straightforward, clear, and easy to follow, which made getting started stress-free. My daughter is now helping with some email marketing to boost sales, which has been a great addition. The support and advice I’ve received and continue to receive has been excellent. I really have no complaints and would happily recommend this franchise to anyone looking for a home-based business opportunity.

It's been a really great (and profitable) experience so far. The learning curve was pretty steep at first,
but I've had awesome support along the way. Colin, Jacquie, and the whole support team have been
super helpful and patient with all my questions. Honestly, there's nothing like getting a "yes" from
an advertiser and seeing the money hit your account just a few hours later -such a good feeling!
What really stood out to me was how affordable it was to get started. For such a low entry cost,
you're basically handed a business that's ready to go from day one. Everything's set up for you-you
just have to jump in and run with it.

Avoid this franchise at all costs.

I have a disability and wanted something I could do from home.

In my experience, it was nothing like the “dream business opportunity” they sell you. I lost money, time, and energy, and was left feeling completely misled.
What you actually get is an outdated website, worthless training modules, and “support” that vanishes once they have your money. My site had almost zero engagement, an extremely high bounce rate and potential clients didn’t trust it. Every attempt I made to get help with technical issues was ignored or brushed off.
The so-called training was a joke – excuses after the first session (“no wifi,” “illness,” etc.) and nothing useful delivered. The sales manager’s replies were curt and dismissive, while the compliance woman sent aggressive messages about payments being “late,” even when they were due that very day. She never supplied the receipts I asked for and ignored any questions “I” asked. She shared the same phone number as the useless sales manager, red flag! At times, I felt like I was dealing with a one-person show wearing many masks – a farcical Wizard of Oz performance – rather than a legitimate franchise team. It was unprofessional and downright unpleasant to deal with.
The much-touted “Global Franchise Award” is irrelevant to their business as it falls under a children's category, not appropriate at all ** Update** - they have removed the award since my review but I have proof. The positive reviews online raised serious red flags – many come from accounts with only one review, and the language looks suspiciously similar. For every bad review, five glowing ones suddenly appear. Readers should look closely and draw their own conclusions.
The reality is a lonely, demoralising experience where most people, I suspect, simply give up - £1000's lighter. In my opinion, this franchise isn’t designed to help people succeed – it thrives on upselling pointless ideas and recycling the same underperforming websites to unsuspecting newcomers, all while extracting more money from existing franchisees and keeping them trapped in a drawn-out sales process. Based on my experience, I strongly advise you to stay well clear.