Misleading sales pitch, Re-hashed and dated content, Poorly presented material, Trapped and denied refund
I clicked on a facebook ad from Tyler Wise for one of his low-end intro products and bought it. After rejecting his offers repeatedly in his funnel for his full "Plug & Profit" course, he offered a final opportunity to buy it at $247. In his sales video on that page he stated that I could try it for 14 days and if it didn't work for me, I could get my money back. There was no mention in the video of any criteria I had to meet to get the refund.
After buying and accessing it, I saw that not only was it just rehashed material from other "gurus" and courses I've already been through, but the presentations were also terrible and hard to listen to. All he did was read a script on the video without even explaining the content.
I emailed him and asked for a refund, only to receive a reply stating that according to their terms of use, I would have to complete the entire course, implement several steps, create posts on social media, and show proof of all of it in order to receive a refund. I told him that there was no mention of these terms on the sales video. My refund request was denied, even after I tried explaining to him that the video never indicated any requirements, and there was nothing in his course that I haven't already heard before. I expected there to at least be some new strategy or content that I could use, but it just wasn't there.
This kind of underhanded and misleading business practice is what gives digital marketers a bad reputation. When you trap people into your course and then insist that they jump through a bunch of hoops within a very short time frame to get refunded if it doesn't meet expectations (which you already know that virtually nobody will be able to complete all of the requirements that quickly) all it does is leave a very sour taste in customer's mouths.