What made my experience great was being able to order online with ease and the great customer service as everybody else who reviewed. The MMI works great and the install was straight forward. There... Leggi di più
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Everything connected as manual says. Sometimes just doesn't connect with carplay. If you leave your car running and leave the bluetooth area, it won't reconnect automatically when coming back. CAN... Leggi di più
L'azienda ha risposto
Awesome quality product. The first package was lost by DHL but bimmerdirect did infact replace it for me for free after verifying DHL dropped the ball. Frustrating but that's not exactly their fau... Leggi di più
L'azienda ha risposto
Rudest customer support ever. My order was canceled and I was told to not contact them again, all of that after getting ghosted for over a week and sending multiple emails asking about delivery date... Leggi di più
L'azienda ha risposto
Dettagli dell'azienda
Scritti dall'azienda
EuroDirect is an extension of one of the largest Taiwanese manufacturing plants for European automotive electronics. EuroDirect was created to better serve customers in western markets such as the United States and Europe. EuroDirect manages one other brand, BimmerDirect, under it's portfolio. The main wesbite for EuroDirect is BimmerDirect.com
Informazioni di contatto
Stati Uniti
- info@bimmerdirect.com
- bimmerdirect.com
Ha risposto al 91% delle recensioni negative ricevute
Solitamente risponde entro 1 settimana
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MMI+ a great aftermarket solution
What made my experience great was being able to order online with ease and the great customer service as everybody else who reviewed. The MMI works great and the install was straight forward. There was only two things that I would point out with the install which is cutting the tape for more slack in the existing wire bundles in the dash and arranging all of the cables and box inside the dash for head unit fitment. Place the box in the very bottom of the cavity underneath all the cables and the head unit will slide right in. Very happy overall and brought my 2015 X5 up to 2026!
Ordered a screen for my f31
Ordered a screen for my f31, waited over 2 months now stil haven’t received it. Tried email and whats app, no answer.

Risposta di Bimmerdirect - EuroDirect
What a great and honest company
What a great and honest company! I needed to cancel order because car broke down and decided to sale it. Notified Bimmerdirect and told them what happened and they immediately cancelled order and refunded money! Thanks again, Paul Stephenson

Risposta di Bimmerdirect - EuroDirect
Fantastic partner through the years!
Fantastic manufacturer. I've been doing installs for roughly two years and they have been my main bloodline. Very few complaints from my customers or repeat visits. I'll be fully transparent and will say that I had a few customers report faulty devices after around two years but to my surprise they allowed me to send em on back and replaced them. This is only my second gig job of sorts so that is a HUGE deal. I've had to buy two or three of these things from other manufacturers from hima in the past for a customer and it was financially rough ill tell ya that. As long as these guys continue the quality and dealer pricing I will absolutely stay a loyal partner!

Risposta di Bimmerdirect - EuroDirect
Just a generic Sunplus 8368 board..
I'm an electronics engineer specialising in automotive systems and was asked to examine a Linux-based 'BimmerDirect' headunit supplied to a customer for installation into a BMW (NBT architecture).
I first took a look at the supplier's website which, quite frankly, is full of nonsense and misleading statements about having their own factories and criticism of other suppliers etc etc. Its a bit bizarre to say the least.
The 'BimmerDirect' unit turned out to be just a generic board based on the SPHE8386 an ARM-Cortex based System-on-chip (SoC), designed for automotive applications, from Sunplus Technology of Taiwan. It runs a version of Linux 4.9 This is essentially the same 'white label' product that appears under a huge variety of reseller names such as Road Top, Autoabc, PEMP etc. and available on AliExpress, Ebay and through numerous other sales channels. I believe the source manufacturer of these boards is Shenzhen Route Electronics in Mainland China.
There is essentially nothing wrong with these units when installed correctly, but don't overpay and don't get taken in by all the sales guff and the five star reviews (mostly from reviewers who only made one review.....).

Risposta di Bimmerdirect - EuroDirect
They are very rude and it takes them a…
They are very rude and it takes them a lot of time to answer mails. And he was swearing at my an calling my stupid and just spamming emails saying mean stuff. And mind you he didn’t answer me for 4 days, but now just spamming me. Bad leader shouldn’t even run this business
Good screen and tech support - e90 335i
Good screen and tech support when needed. Takes awhile to arrive but I'd rather have something better all around that I know will get updated and last. I kind of learned a painful lesson on a previous headunit from another company so here i am.
The install isn't really difficult unless you're somehow missing half of your brain.
Customer Support is Nonexistent
Original package was declared “lost” only after I reached out, they gave me an option to either receive a refund or a $40 rebate and a new one sent over. I opted for the $40 rebate but have heard absolutely nothing from them despite multiple attempts to reach out. I was not expecting the package quickly but for the amount of money I spent, this is absolutely unacceptable.
Edit: All I wanted was to know what was happening with my order and when I could get a new one, but they went ahead and canceled my order for no apparent reason.

Risposta di Bimmerdirect - EuroDirect
Awesome quality product
Awesome quality product. The first package was lost by DHL but bimmerdirect did infact replace it for me for free after verifying DHL dropped the ball. Frustrating but that's not exactly their fault. No one can really control a shipping company. Gave me a 40$ discount for it being lost in addition.
Some of the reviews here are pretty funny. Seems like there's some interesting individuals who thought they wouldn't reply back 😂
On a serious note, I'll be back if I get another European car in the future or something.

Risposta di Bimmerdirect - EuroDirect
Poor customer service
Purchased the top spec unit based on other reviews; it came quickly, but the packaging was poor and there were zero installation instructions and not even information about the contents of the package (there are several cords i had no idea what they were for). I got it all installed and ran multiple wires throughout the interior dash and center console (AUX, USB, GPS, etc..) but the OEM system would not display. After contacting the whatsapp support, they informed me that they sent me a model for the wrong idrive version (id5 instead of id4) despite me giving them my VIN and the head unit information beforehand. They offered to exchange it, but it took a couple days for them to provide a return label, then another week for them to recieve the original unit, and then they still delayed sending the new unit even after the return was recieved.
This was supposed to be a Christmas present, and when I respectfully expressed my dissatisfaction with the lack of urgency to complete the exchange, they responded with many excuses about being one Asian company among thousands, in a warehouse with thousands of packages, and then tried to blame me for not telling them my idrive version even though they never specifically asked for that information and I had given them the VIN and head unit info originally. What is the point of giving the VIN if they don't verify compatibility? Then in their same response, they retaliated against my feedback by deciding to auto cancel my exchange. They did refund me in full (minus my packaging costs to return the item).
At this price point, I expected a bit better customer service and more maturity when dealing with customers. From this experience with BimmerDirect I can only imagine how poorly they might respond to warranty related issues. Very poor customer service in my opinion. I ended up going with another manufacturer and got my product quicker and for half the price, with better support.

Risposta di Bimmerdirect - EuroDirect
Great Help
Kang was very helpful when I had an issue, he helped me during the issue and the day after had reached out and asked if it was resolved. Great support and showed interest in the customer.

Risposta di Bimmerdirect - EuroDirect
Outstanding product
Outstanding product. Had a slight issue where the rear camera package was lost by UPS but they resent it for free. Thats already more than what most would do. Takes around two or three days to get a response but that's obvious considering how many people are out there. Common sense says if you need immediate service you probably should go to a shop anyway.
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Product wise I may be biased but I do recommend the MMI. Its very snappy. Not a fan of aftermarket screens but I do understand why some would want one. I personally just had a bad experience with an andream screen that was horrible.
Cheers

Risposta di Bimmerdirect - EuroDirect
Customer Support stopped responding
I have bought a MMI device to retrofit into my car, excited to get apple carplay. Initial attempts to install the device was unsuccessful, and I have contacted the customer hotline via email. After a few emails, the team suggested to communicate via whatsapp to fix the issue, where I have given my number through email. I have not received any further correspondence since. I have emailed them again, and sent a message through their website, however with nil response. I only wish to get this device working in my car and the lack of communication is frustrating.

Risposta di Bimmerdirect - EuroDirect
Ordered BASE Linux device for 340i
Ordered BASE Linux device for 340i. Overall good. Nothing more nothing less
Is connection always perfect? No, be realistic. Not even the factory connection is perfect. If you want perfect than buy a new car 🤣
Is it like OEM seamless? No, but it's close enough. My factory rear camera still works, you can switch to the old menu, etc.
Will it transform your car into 2025 Maybach? No 🤣
However it is a decent device that will replace the old broken or small screen with the ability to have carplay. The warranty is good and they do post custom applications and software from time to time on their site which is something I don't see the others doing. I had alibaba special before this and unfortunately it died after a few months causing me to lose my money.
I truly believe you must have some type of mental handicap to think that it is device meant for anything else.
My friend bought one and hated it but then again this is the same type of person who uses physical paper maps when driving and takes his car to the dealership when the washer fluid is low... Do with this information as you will 🤣🤣

Risposta di Bimmerdirect - EuroDirect
Awesome MMI box and service!
Awesome MMI box. Very easy to use and it feels premium in your hand. Installed it on my 2016 330i in one hour or so. I had a few questions on how to configure it to recognize my factory rear camera but they reached out to me via Whatsapp so that was remedied. Would buy again.

Risposta di Bimmerdirect - EuroDirect
Order was canceled out of the blue with false justification
My order was canceled «on my request» out of the blue after I asked about other support channels than WhatsApp. Justification was their non-delivery policy for Germany, which doesn't make sense (I ordered to Switzerland) and was not explained. To me, the cause seems to be I was classified as an «uneasy» customer after asking for something special. This leads me to the impression they just want to sell units and keep the support effort as low as possible. My recommendation is not to waste your time with them. I ordered from BimmerTech now. More expensive, but I'm happy to pay the premium for good customer support and service. Two stars, because at least refunding worked well.
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Update on answer of BimmerDirect:
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Dear BimmerDirect: Your response confirms my assessment. There was no attempt to be dishonest from my side. I permanently live in Switzerland for more than 14 years. My only "mistake", next to asking questions, must have been using a mail adress ending on ".de" for my PayPal account. Please note that I adjusted my rating down to one star beacuse of the personal insult in your reply. I wonder what happened to you that makes you act so aggressively towards a potential customer.
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To all potential customers reading this: The information concerning their competitors is, as far as I know, misleading. BimmerTech's device works the same way as the one from BimmerDirect (audio via Bluetooth, no AUX needed if you use it for Android Auto or CarPlay - given a BT enabled headunit in your car). With their latest LCI version (upgraded Dual Core processor, 4GB RAM, BT 5 chipset), it should be superior performance-wise and also more future-proof (compared to the ARM STM32 mentioned on the BimmerDirect Website). If Bluetooth audio is not enough "high fidelity" for you, take a look at the MMIs from Mr12Volt. They send sound through the MOST (fibre optic) interface. It's not yet available for NBT EVO headunits or newer, but I was informed there will be something coming very soon. And they also replied swiftly without any hassle or insults, which is a great plus from my point of view 😎 Disclaimer: I am not affiliated with BimmerTech or any other vendor of retrofit MMIs, despite being a happy BimmerTech customer now.

Risposta di Bimmerdirect - EuroDirect
Pretty good kits.
Pretty good kit. Even though they're Taiwanese, their English is definitely better than average. It does take a few weeks to arrive but that's a given and they notify you of that before carrying out the order.
Product wise it's solid. Unless you're totally tech illiterate you'll get along fine. Really can't imagine someone liking the old BMW system better than these unless they have stockhold syndrome or are in their 70s.
Had to use the WhatsApp line once but I got a response a few hours later so no prob there.

Risposta di Bimmerdirect - EuroDirect
Zero customer service
Zero customer service, have ignored my emails for weeks. Just check the support page, none of the links work. They have no intention of helping once they've got your money. These cheap Chinese units use the same dodgy software, to link to your phone, as something half the price. Don't do it.

Risposta di Bimmerdirect - EuroDirect
Screen for a BMW F31
Ordered a Screen for a BMW F31,
Turned up eventually with no tracking info provided.
Had it installed professional by an independent car electrician.
It stopped working after 2 hours. I tried to contact the company through the message service, which apparently they don't use. Why don't they remove it from the website if they don't use it?
Made a claim through PayPal with a provided tracking service, lost the claim, because he got the tracking sent to a different address, scammer.
All I wanted was help, and none of this would have been necessary.
So no product and no money.
The owner is an aggressive, very rude man,
Let's see if he throws a torrent of abuse at this review.
Either way, he won't refund the money.
Be warned.

Risposta di Bimmerdirect - EuroDirect
Bimmer/EuroDirect
Bimmer/EuroDirect is a company with great products and customer service. I've been using their CarPlay product for over a year now with no issues. Both Ian and Xiang have responded quickly and resolved anything I reached out for.
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